people before profits

No Image

Founded on Biblical principles, we’ve been keeping it personal since 1985—enriching lives, supporting ministries and giving back. We're focused on the impact we have on both you and others around the world. This goes beyond selling jewelry. The philosophy of Premier has always placed people over profit. Our focus is on building relationships and we'd love to get to know you.

philosophy philosophy

We believe God created every person with value. We believe life's priorities should be God, family and career. We believe in America and the free enterprise system. We believe that people are our most important asset.

purpose purpose

Our purpose is to enrich every life we touch. Provide people a way to find identity, achievement and success. Meet the personal and financial needs of all who become part of our Premier Designs family.

objectives objectives

God demands fairness in every business deal. He sets the standard and we desire to honor Him. To grow wisely and profitably. To enrich every life we touch. To provide excellent service.

we remember

In 1985 Founders, Joan and Andy Horner wanted Premier Designs to be an opportunity for mothers to stay home more with their children. They wanted to provide encouragement and extra income for single moms, as well as, provide a way for individuals, especially those in full-time Christian work, to meet their financial needs. And last but not least, to be a company that would support ministries around the world and in America.

we are serving

New trends, new technology, even a new look! Our jewelry collection is better than ever, and thanks to our ever-evolving technology, we're offering Jewelers innovative tools to grow their business. But what we love most about Premier is what will never change. We remain honest and intentional about honoring God and have no plans of stopping, well, ever. We still place people before profits and are integrity driven. And even though we're classified as a direct sales company, we still think of ourselves in terms of direct service.

we are growing

We're forever thankful for the wisdom and insights of our Founders for building Premier on biblically-based principles that continuously empowers us to do the right thing. And while our jewelry, technology and marketing shall continue to evolve, our culture and foundation shall remain unwavering. In God we shall always place our trust and faith, while remaining committed to serving others and above all honoring Him.

get to know the Horners

Andy & Joan







VP of Product Development

VP of Product Development


Director of Impact & Innovation

Director of Impact & Innovation